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Social Mobilization
Social mobilization is the key to successful and sustainable interventions in all social sector development programs. The purpose of social mobilization is to develop a comprehensive planning approach that emphasizes political coalition building and community action. The process brings together all feasible and practical inter-sectoral social allies to strengthen community participation for sustainability and self reliance.
Successful mobilization must be built on mutual benefits for partners and a decentralized structure. Communities must become aware of their problems, learn to prioritize them and decide steps to take action on chosen courses by involving strategic allies at all levels in a wide range of support activities.
This awareness is one of the main resources in implementing behavior change.
Social mobilization is central to the process of community participation and empowerment through which individuals and communities take direct control over their lives and environment.
MGPO Social Mobilization Strategy
- Formation of multi sectoral stakeholder committees.
- Consultative dialogue with all stakeholders.
- Training and capacity building of all stakeholders.
- Participatory need assessment and prioritization of works.
- Information sharing on project concept and objectives.
- Explanation of implementation methodology.
- Agreement on monitoring and evaluation mechanism.
- Consensus on all aspects of project interventions from objectives to achievement.
- Determination of time frame for project initiation, completion and exit .
- Empowerment and ownership of community for sustainability of infrastructure and service delivery.
- Community feedback.
- Phased withdrawal and exit of MGPO.
- MGPO's continued social linkages to provide guidance and facilitation.
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